PlayMGM

Launching PlayMGM’s digital presence in Atlantic City with bold, on-brand visuals across web and social.

Challenge:
Support the launch of online gaming in a newly regulated market

Solution:
Extend the MGM brand across digital channels with tailored graphics for social, web, and platform UI

Role:
Graphic Design, Video & Motion Design

Year:
2017-2018

BRINGING A LEGENDARY BRAND INTO THE DIGITAL ARENA

Before online gaming expanded nationwide, PlayMGM was helping lead the charge in Atlantic City. I worked directly with the Atlantic City MGM property team to create digital graphics that introduced their gaming platform to a brand-new regional audience. My role was to translate their established identity into high-impact visuals across social media, web banners, and in-platform graphics. The goal was to build awareness, establish trust, and drive player engagement in a brand-new digital space.

I translated a legendary brand

into DIGITAL DESIGN THAT DELIVERS

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BRINGING A LEGENDARY BRAND INTO THE DIGITAL ARENA

into DIGITAL DESIGN THAT DELIVERS